On Air Podcast, Refresh Podcast MicroConf On Air Podcast, Refresh Podcast MicroConf

MicroConf Refresh: How to Craft a Story that Sells with April Dunford

April Dunford breaks down how to help your prospects buy your products. She explores how difficult it is for buyers to buy products, especially if they don't purchase your type of product on a regular basis. Your job is to help your customers make sense out of your offering, and to be a guide to help them purchase. 

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