Meet TinySeed: two ways to scale your SaaS
TinySeed helps independent SaaS founders scale sustainable, profitable businesses — whether you’re preparing to grow beyond early traction or navigating the complexity that comes with meaningful revenue.
Created by the team behind MicroConf, TinySeed was built to support capital-efficient SaaS companies that want to grow on their own terms, with guidance from experienced founders and operators, without pressure to chase venture-style outcomes.
Today, TinySeed offers two paths for revenue-generating founders:
The TinySeed Accelerator — a year-long program providing funding, mentorship, and community for early-stage SaaS companies ready to scale
The SaaS Institute — a coaching program and peer community for founders at $1M ARR and beyond
Since 2018, we’ve backed more than 210 SaaS companies across six continents. Together, MicroConf, the TinySeed Accelerator, and the SaaS Institute give founders access to community and expert support across the full arc of building a SaaS business.
TinySeed companies include:
Two programs. Two stages.
One philosophy.
The Accelerator
A year-long accelerator for early-stage SaaS founders ready to scale profitably. What's It Like Being a TinySeed Founder?
Here’s what Accelerator founders can expect:
A structured, yearlong program focused on growth — With playbooks, mentor calls, and peer feedback from experienced SaaS founders
Private kickoff retreat — Join your fellow TinySeed batch founders in an idyllic location to talk through challenges, plan your next moves, and build your support network
Freedom to choose your funding path — Raise more capital if it fits your goals, or stay lean and profitable
A supportive community of founders who get it — Accelerator founders instantly become part of a group of hundreds of experienced founders offering generous and transparent advice
Know that your success = our success — For many venture capitalists, $10m in annual revenue might spell failure. To us, it's a thriving business.
Applications open twice a year for our Spring and Fall batches.
The SaaS Institute
For years, founders with successful SaaS businesses asked for the TinySeed experience, without giving up equity.
In 2025, we created the SaaS Institute: a coaching container and community for founders at $1M ARR and above.
SaaS Institute founders pay a monthly membership for deeper coaching, strategy, and peer support, including:
Guidance from Rob Walling — Lean on Rob’s experience to grow your business the way you want to
One-on-one help from experienced coaches — Founders and executives who’ve built, scaled, and advised real software businesses
Private Slack group with other $1M+ SaaS founders
High-level mentors, perks, and events — a more advanced list of operators, investors, and partners focused on the challenges of scaling past $1M ARR
Private SaaS Institute events — helping you identify the opportunities and overcome the challenges that only arise past the $1M ARR mark
SaaS Institute cohorts are filled on a rolling basis. Accepted founders are matched with the right coach for their goals.
What founders say about TinySeed
“As I reflect on the ‘age old’ question: “Am I glad I joined TinySeed?”, I have to consider the fact that the money received didn’t really make a large impact. I also didn’t utilize individual mentorship as much as I would have liked. So I wondered, clearly there was a change this year - so what was it?
TinySeed emboldened me as an entrepreneur. TinySeed empowered me to make the key hires needed in order to handle the spike in growth that was only made possible by the fact that I had made those hires. I know, it’s a little bit of a paradox.
The community is probably the greatest gain, as it not only provided me access to a ton of knowledge, but it also instilled a great sense of self-confidence knowing I could be counted with so many amazing founders (but I still feel flattered to be a part of this group).
Thanks TinySeed! I’m excited to see what the next year holds!”
John Reynolds
Founder, Civic Review
TS Accelerator Fall ‘21
“After just a couple of months with TinySeed, I have already learned and applied so many new practices in my business and have seen my conversion rate more than double from where it was before. The mentors and other founders have been incredible to work with.”
Jonathan Weinberg
Founder, BuilderPrime
TS Accelerator Spring ‘20
“In just a few short months, TinySeed has helped SegMetrics grow more than I thought was possible in such a short time. The help of not only the mentors, but also the other founders, has given us expert advice on every part of our business and marketing.”
Keith Perhac
Founder, SegMetrics
TS Accelerator Spring ‘20
“Working with Rob through the SaaS Institute gave me a ton of clarity and focus on where to direct my energy next. The strategy sessions helped me cut through the noise and double down on what actually moves the needle.
On top of that, being part of a group of sharp, experienced founders has been invaluable. So many proven methods and frameworks have come out of those conversations. Easily one of the highest-ROI investments I’ve made in my business.”
Andrei Novikov
Founder, Texting Betty
SaaS Institute
See how TinySeed can support your SaaS
“I joined SaaS Institute to be surrounded by similar founders, and it's been exactly that.
The peer group meetings and 1:1 coaching give me space to reflect and talk through things I can’t with my team.
Those conversations have shaped real decisions, like hiring a salesperson earlier than planned, which turned out to be a great move. It’s motivating to be surrounded by ambitious bootstrappers who are pushing their companies forward.”
David Robison
Founder, Design Master Software
SaaS Institute