MicroConf Tactics: How to Make SaaS Enterprise Sales (5 SIMPLE Steps)
One of the biggest growth levers in your SaaS business is to embrace enterprise sales. Craig Hewitt, founder of Castos, shares how to drive sales so that you're not leaving revenue on the table.
MicroConf Tactics: This Pricing Strategy is DISASTROUS (unless...)
Choosing the right pricing strategy for your bootstrapped SaaS is critical. Freemium can be alluring, but it's not a pricing strategy – it's actually a marketing strategy. In this video, I'll explain why freemium is so tricky, and why you should almost always avoid it.
MicroConf Tactics: 6 Lessons From My MOST SUCCESSFUL Investments in B2B SaaS
In this video, I look at my investments across TinySeed to distill six lessons that you can use to inform decisions in your own B2B SaaS. If it sounds like I'm describing your company and you're looking for the right amount of funding and mentorship, apply for TinySeed's Fall 2024 batch.
MicroConf Tactics: 7 CRUCIAL Things Every SaaS Landing Page Should Have (with examples)
A great landing page is a tool that you will use to convert your website visitors into paying customers. Tracy shares several key ingredients that you need on your landing page, why they are effective, and show many examples of each.
MicroConf Tactics: How to Find Your FIRST 10 SaaS Customers (6 PROVEN Strategies)
It's easy to get caught in the trap of building your product before marketing it. I'll show you a repeatable, predictable approach to marketing your SaaS before you even start coding. Following this approach will increase your chances of finding success without relying on luck.
MicroConf Tactics: 7 Surprising SaaS Trends Every Founder Must Know in 2024
Wish you could look at the metrics of your competitors? This year MicroConf surveyed 700 startups to see what is making them grow fastest, and what's slowing them down. Rob is joined by Asia Orangio to analyze the results of the 2024 State of Independent SaaS Report.
MicroConf Tactics: 5 Small Changes To Improve Your SaaS Product FOREVER
Do you already have a validated SaaS idea, with some semblance of Product-Market Fit? In this video, Rob shares 5 tactical ways you can take your SaaS to the next level. Refining your pricing, adjusting your signup flow, and improving your onboarding are all powerful levers you can pull to unlock new growth for your SaaS business!
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MicroConf Tactics: 8 Niche Problems To Solve with Your Next SaaS Idea
Your next SaaS idea starts with solving a problem. Here are 8 new, niche problems that we've discovered with some explanations for each. If they seem like a good fit for you, check out Rob's 5 PM Pre-Validation framework, and get down to work...
MicroConf Tactics: How To Plan Your MVP (Minimum Viable Product) in 5 Simple Steps
If you aren't careful, it's easy to waste time and energy building an MVP, or Minimum Viable Product, for a SaaS idea that no one is willing to pay for. This video lays out the 5 steps you should take to plan your MVP before you start building. It'll help you define your testable hypotheses, guide you on which metrics to consider as you plan and build, and will help you avoid feature bloat in the early days.
MicroConf Tactics: 8 B2B Marketing Strategies That Got My Startup to $10 Million (and 1 that FAILED)
Which marketing strategies are best for growing your B2B startup? Rob chats with Greg Digneo about the marketing strategies he used to drive growth at Time Doctor to over $10 million in ARR. Greg gives practical examples of how his team used these marketing channels and Rob draws on his own experiences from growing Drip, covered in The SaaS Playbook.
MicroConf Tactics: How Ben Chestnut Bootstrapped Mailchimp to a $12 Billion Exit
Ben Chestnut, co-founder of Mailchimp joins Rob Walling on the stage at MicroConf US 2024 in Atlanta. They discuss Mailchimp's origin as a side project from a web consulting firm, its accidental yet pivotal adoption of the freemium model, and the company's growth to a $12 billion exit.
Ben shares insights on scaling the business, emphasizing the importance of operational excellence and fostering a creative culture. He also reflects on the challenges of serving small businesses versus enterprise clients and the decision not to develop a customer success team.
MicroConf Tactics: 12 Ways to Make Money with CODING
If you're a programmer, your skillset in coding can open the door to entrepreneurship. Whether you dream of building products, teaching others, or starting a SaaS, here are 12 ways that you can start making money. Following the Stair Step Method of Bootstrapping can help you turn your side income into a full-blown business over time.
MicroConf Tactics: Vertical SaaS vs Horizontal SaaS - Which is More Profitable?
If you operate a B2B SaaS company, you typically fit into one of two categories: vertical SaaS or horizontal SaaS. But which category is superior? For those in the early stages of a SaaS venture and unfamiliar with these distinctions, this video will help you decide which direction to go with your SaaS business.
MicroConf Tactics: Reacting to MOST CONTROVERSIAL Opinions About Startups on X
I asked SaaS founders on X, "What's your most controversial opinion about building startups?"... Watch as I dig through the responses and respond to the wildest ones. Some are spot on, some are, well.... you'll see ;)
MicroConf Tactics: Use This PROVEN Formula to Validate Your Next Startup Idea
If you're an aspiring founder with a startup idea, learn the precise steps to validate your product effectively and avoid wasting time on the wrong things. By following this proven startup validation framework, you'll ensure that your efforts are focused on building a SaaS product that meets market needs and resonates with your target audience.
MicroConf Tactics: How To Create An MVP - STEP BY STEP
You've got a SaaS product idea — what's next? How do you turn that idea into a Minimum Viable Product (MVP)? This is our step by step roadmap for how to build an MVP, including a unique MVP example that eventually led to a billion-dollar SaaS exit.
MicroConf Tactics: 5 Micro SaaS Ideas I Can't Believe No One's Built Yet
Will these micro SaaS ideas become your next big SaaS project? I just found some unexplored niches and solutions that have a lot of potential so today I’m sharing 5 of my recent favorites with you. Plus find out how you can stay ahead in the SaaS world with the help of monday.com!
MicroConf Tactics: He Built a No Code SaaS Over $1M / Year, Here’s How...
If you're considering building a no-code solution for your business, you won't want to miss this insightful interview! Join Chad Sakonchick, the visionary founder of Better Legal, as he shares the remarkable journey of achieving over $1,000,000 in Annual Recurring Revenue (ARR) with a no-code SaaS platform.
MicroConf Tactics: 6 Amateur Mistakes That TANK SaaS Success, Avoid These!
Software as a service (SaaS) stands out as one of the most lucrative business models today. If you're aiming to venture into SaaS and establish your startup, it's crucial to avoid these six common mistakes that can hinder your success.