Alli Blum

User Researcher & Conversion
Copywriting Expert

@AlliBlum

If a great product launches but no one can figure out how to use it, what happens?

People leave.

That’s why Alli Blum is dedicated to helping SaaS businesses keep more of their trial users by removing the “hidden work” from onboarding—and replacing it with conversion-optimized web and email copy.

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She has helped technology businesses talk to customers for 8 years. Her published writing has appeared on industry publications like Kissmetrics, Autopilot, Mixpanel, and Crazy Egg.

She also offers a free research buy-in course for SaaS founders, product managers, and marketers who want to get their colleagues excited about voice of customer research (VOC).


Check out Alli’s MicroConf Talks: